Apple finally seems to be over its fear of using the letters AI in its marketing, branding the new M3 MacBook Air the “world’s best consumer laptop for AI.”
Despite the absence of AI in its branding, Macs have been very AI friendly for the past few years — at least since the launch of the M1chip.
While Intel might have triggered a craze of “AI laptops” from companies using its Core Ultra chip, Apple Silicon MacBook’s have had a neural engine onboard since 2020.
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