A.G. Underwood Announces Agreement With Avvo | New York State Attorney General

NEW YORK – Attorney General Barbara D. Underwood today announced an agreement with Avvo, an online legal directory, to reform its attorney rating system and improve its disclosures to consumers after an investigation by the Attorney General’s office revealed that the content and limits of Avvo’s rating system were not clearly disclosed. Avvo relied on attorneys to voluntarily provide additional information to their profiles to determine rankings – resulting in those that added information to their profiles generally having higher ratings than those who did not participate. In addition to changing its practices, Avvo will pay $50,000 to the State.

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